Brands we love, What to wear

Jenny Packham Mother of the Bride Dresses: What to Choose for AW26

Brands we love, What to wear

Jenny Packham Mother of the Bride Dresses: What to Choose for AW26

Jenny Packham is a natural choice for the mother of the bride: the house makes sleeved gowns, soft colours and covered shoulders, and its beading looks rich without competing with a bridal gown. The right dress depends on the time of the wedding and how much arm you want to show. Here is how to choose from the Autumn Winter 2026 collection at Coveti.

For a day wedding: a crepe midi

A crepe cocktail dress with a jewelled neckline is the safest choice for a church ceremony and a lunch reception. The Dubois in Larimar Blue has a peplum waist and short sleeves; the Berkley in Lagoon is off the shoulder with three quarter sleeves; the Debut in Tourmaline Pink has flared sleeves and three jewelled bows. All three cost under $2,720 and leave room in the budget for a hat.

For an evening wedding: a sleeved gown

Long sleeves keep you covered in a cold venue and in photographs. The Nova in Ballet Pink has sheer sleeves and geometric beading; the Madeleine in Parakeet a high neck and short beaded sleeves; the Marnie in Green Opal a bateau neck and long sleeves. For less sparkle, the Anita in Pink Pearl is plain crepe with beaded cuffs and a softly flared skirt.

For a black tie wedding: a cape gown

A cape gown covers the arms and makes an entrance. The Opera in Thistle is a soft lavender that sits well beside most bridal palettes, and the Gold Rush in Lagoon is pale mint. The Astralis Cape can go over a plain gown you already own.

Colours to choose and colours to avoid

Choose soft blues, mints, lavender and blush: Haze, Lagoon, Eucalyptus, Thistle, Lilac and Ballet Pink. Avoid Snow, Vanilla and Oyster, which read as white next to the bride. Check the bridal party colours before you buy; a mother of the bride usually sits in the same family, a shade apart.

Fit for the mother of the bride

The gowns are cut close to the body and do not stretch. Most fit true to size; the strapless styles fit small. If you are between sizes, choose the larger and have the waist taken in, which a good alterations tailor can do on a lined gown.

Mother of the bride shortlist

Wedding Dress Why Price
Church, day Dubois Covered, pale blue, takes a hat $2,620
Garden, day Berkley Mint, light, sleeved $2,710
Evening Nova Sheer sleeves, soft pink $7,400
Evening, cool venue Marnie Long sleeves, bateau neck $7,160
Black tie Opera Cape, lavender $8,240
Understated Anita Plain crepe, beaded cuffs $6,140

What to wear with it

With a crepe midi, choose a pointed court shoe in a matching tone and a structured top handle bag; a hat suits a day ceremony. With a sleeved gown, choose a low sandal you can stand in for hours, drop earrings and a small clutch. Bring a wrap for the evening, and keep the jewellery in one metal so it sits with the beading.

Jenny Packham size conversion

UK US EU
6 2 34
8 4 36
10 6 38
12 8 40
14 10 42
16 12 44
18 14 46
20 16 48

The conversion follows the Jenny Packham size chart, where a UK 10 is a US 6 and an EU 38. Coveti lists every piece in the exact UK sizes the house makes, and the product page shows which sizes are in stock.

Read next: Jenny Packham wedding guest dresses, cocktail dresses and the size guide.

Frequently asked questions

Is Jenny Packham good for mother of the bride?

Yes. The house makes sleeved gowns, cape gowns and crepe midis in soft colours, which suit the role at day and evening weddings.

What length should a mother of the bride dress be?

Below the knee for a day wedding and floor length for an evening and black tie wedding.

How much is a Jenny Packham mother of the bride dress?

At Coveti, from $2,520 for the Debut crepe midi to $8,240 for the Opera cape gown.