La DoubleJ
Italy
La DoubleJ
Vintage prints revived from the historic silk mills of Lake Como.
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La DoubleJ is a fashion label from Italy, founded in 2015 by J.J. Martin. Coveti stocks 1,400+ styles from La DoubleJ, one of its 230+ designer brands. Edit updated 29 October 2026.
Discover how J.J. Martin built a global fashion empire rooted in mood-boosting maximalism and uncompromising Italian craftsmanship. New this season: the La DoubleJ new arrivals, led by the Buttercup suit, with our guides to pencil skirts, cape coats and silk bandanas.
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Can a Coveti stylist help me choose Clothing?
Yes — our personal stylists offer complimentary one-to-one appointments to help you select clothing, virtual or in person.
Can you source a sold-out Clothing piece or size?
Often, yes — through our Blind Network we can locate sold-out clothing styles and sizes, usually within 7–14 days.
Can a Coveti stylist help me choose Tops?
Yes — our personal stylists offer complimentary one-to-one appointments to help you select tops, virtual or in person.
Can you source a sold-out Tops piece or size?
Often, yes — through our Blind Network we can locate sold-out tops styles and sizes, usually within 7–14 days.
Can a Coveti stylist help me choose Pants?
Yes — our personal stylists offer complimentary one-to-one appointments to help you select pants, virtual or in person.
Can you source a sold-out Pants piece or size?
Often, yes — through our Blind Network we can locate sold-out pants styles and sizes, usually within 7–14 days.
How are items sourced and how long does it take?
Source through Blind Network — typically 7–14 days.
The La DoubleJ Aesthetic: Elevating Your Frequency
The Magic of Archival Prints
At the very heart of the La DoubleJ universe is its unparalleled relationship with color and pattern. Founder J.J. Martin originally launched the brand by sourcing and repurposing vintage patterns from the archives of Mantero, a legendary silk manufacturer in Lake Como, Italy. These historic, kaleidoscopic prints are re-colored and applied to modern, sweeping designer dresses and fluid separates, creating a look that is simultaneously retro and sharply contemporary.
100% Made in Italy
La DoubleJ is fiercely protective of Italian craftsmanship. In an industry dominated by offshore production, the brand remains steadfastly committed to a “100% Made in Italy” supply chain. From the heavy silk twills and crisp cotton poplins woven in Como to the expert tailoring executed by artisans in Milan, every luxury ready-to-wear garment is a love letter to Italian heritage. When you wear La DoubleJ, you are enveloped in the highest echelons of European quality.
La DoubleJ guides from the Coveti editors
- How to style La DoubleJ Italian maximalist prints
- La DoubleJ vs Zimmermann, which print house to buy
- The best print dress brands to know in 2026
- Is La DoubleJ a luxury brand?
- Where is La DoubleJ made?
Shop the full La DoubleJ collection at Coveti, with new season designer dresses, silk tops, and swim and beachwear, all authenticity guaranteed with worldwide shipping from our UAE and Australia hubs.
La DoubleJ sizing at a glance
La DoubleJ uses three sizing systems depending on the piece, and it runs true to size in all of them. Lettered sizing covers the swing dresses, kaftans, silk tops and jersey. Italian numeric sizing covers the tailored and structured styles. Denim is sold in inch waists. Coveti shows the numeric styles on the UK ladder, so there is nothing to convert.
| Letter | UK | IT | FR | US |
|---|---|---|---|---|
| XXS | 4 | 36 | 32 | 0 |
| XS | 6 | 38 | 34 | 2 |
| S | 8 to 10 | 40 to 42 | 36 to 38 | 4 to 6 |
| M | 12 | 44 | 40 | 8 |
| L | 14 | 46 | 42 | 10 |
| XL | 16 | 48 | 44 | 12 |
| XXL | 18 | 50 | 46 | 14 |
The full breakdown, including how the tailoring and the denim differ, is in the La DoubleJ size guide.
The editor’s guide to La DoubleJ
- The La DoubleJ size guide, how the house fits across lettered, Italian and denim sizing
- The swing dress guide, the signature style and which version to buy
- Brands like La DoubleJ, the closest alternatives and what each does differently
- How to style La DoubleJ, print dressing without overthinking it
- La DoubleJ compared with Zimmermann
- Is La DoubleJ a luxury brand
- Where La DoubleJ is made
- The best print dress brands
- La DoubleJ Autumn Winter 2026, the knits, jackets and prints of the new season
- What to wear to a wedding in La DoubleJ, complete guest looks from dress to pochette
- The Hand Pochette guide, every size and fabric of the house clutch
- La DoubleJ silk scarves, foulard sizes and how to wear each one
- La DoubleJ jewellery, the Portal, Shen Loop and Talismania lines explained
- Headbands and scrunchies, the easiest way into the prints
- La DoubleJ pants, palazzo, Hendrix, Club and the rest of the line
- La DoubleJ prints explained, what each print is called and what Placee means
- La DoubleJ knitwear, the sweaters, cardigans and gilets, and how to wear them with print
- La DoubleJ jackets and coats, bombers, capes and tailored coats for the cold months
- La DoubleJ shirts and blouses, the Peggy, Poet and Boy shirts compared
- La DoubleJ skirts, pencil, mini and midi shapes in the house prints
- La DoubleJ T-shirts and sweatshirts, the slogan tees and printed jersey
- La DoubleJ swimwear, bikinis, swimsuits and the Goddess Suit
- La DoubleJ loungewear, the Magica catsuit, leggings and soft jersey
- La DoubleJ charms and necklaces, how to build a charm necklace from the house pieces
- La DoubleJ new arrivals, the Buttercup suit, the Kells cape and the new jewels
- Pencil skirts, how to wear one now, and nine to buy
- Skirt suits for women, three matching jackets and skirts
- Cape coats and wool capes, eight capes and how to wear one
- Drawstring bags, pouches and bucket bags, from the Jazz Bag up
- Beaded and embellished bags, sequins, beads and crystals
- Brooches for women, eight designer brooches and where to pin them
- Detachable collars, the La Scala feather collar and more
- Silk bandanas and mini scarves, how to tie a small silk square
- La DoubleJ shoes, sneakers and slides for a print wardrobe
- La DoubleJ dupes, what a copy cannot reproduce, and how to spot the real thing
La DoubleJ questions, answered
Does La DoubleJ make knitwear and coats? Yes. Alongside the silk dresses, the house makes intarsia sweaters, cardigans and knit gilets in alpaca, mohair and silk-cashmere blends, plus jacquard bombers, capes and tailored coats. Most of the clothing is made in Italy.
Does La DoubleJ make swimwear and shoes? Yes. The swimwear runs from bikinis to one-piece swimsuits in the house prints, and the shoe line covers sneakers and leather slides sold in EU sizes.
Is it La DoubleJ or La Double J? The house styles its name as one word, La DoubleJ. It is commonly written La Double J, and both refer to the same Milanese label founded by J.J. Martin.
Does La DoubleJ run true to size? Yes. The house publishes no sizing correction on its ready-to-wear. The swing shapes are cut slim through the shoulder and generous through the hip, so take your usual size.
What is La DoubleJ known for? Bold vintage-inspired Italian prints, re-coloured from archival textiles and applied to easy modern shapes. The swing dress is the signature.
Where is La DoubleJ made? In Italy, working with historic Milanese and Lake Como textile mills, including the Mantero silk archive that J.J. Martin drew on when she founded the house in 2015.
What is a Placee print? A placed print, positioned individually for each size so the motif lands where it should on the finished garment. It is why La DoubleJ prints photograph slightly differently across the size range.
How should I care for a La DoubleJ silk dress? Dry clean it, store it on a padded hanger and keep it out of direct sunlight. Jersey and knit styles are more forgiving.
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✎ Editor’s edit: Styling La DoubleJ by Gemma Deeks →
Our current La DoubleJ edit: a tight selection you can refine with the stylist.
Coveti curates 1,400+ pieces by La DoubleJ, sourced and authenticated.