The house in numbers
1,518 styles checked in stock, at Coveti and at the brand, on 18 September 2026: 84 coats from $1,159, 120 jackets from $974, 168 knits from $252, 150 dresses from $520, 108 trousers and 30 pairs of jeans from $403, 235 tops from $164, 98 skirts, 64 swim and beach pieces, 156 bags from $840, 119 pairs of shoes from $668 and 101 pieces of jewellery from $403. The median price is $980: a wool coat sits at about $2,140, a cashmere knit at $980, a dress at $1,170, a bag at $1,840 and a pair of shoes at $980. Of the accessories whose factory the brand states on the product page, 261 are made in Italy, the leather bags, the shoes and the jewellery among them, and the fine jewellery is cast in recycled 18kt gold in Arezzo. The ready-to-wear is designed in Stockholm in RWS wool, cashmere, organic cotton, silk and Italian leather.
Editor’s guide: wearing Totême
Totême is easy to wear because it was designed as a wardrobe rather than a collection. The pieces share three shades, one clean line and the same weights, so the work is proportion and texture, not matching. Here is the house method in three looks.
1. The uniform
The founder’s own look and the one most customers arrive for: the Technical scarf jacket in Black over the Scoop neck rib tank black, the Double-pleat summer trousers in Black breaking on a flat shoe, the Signature monogram silk scarf black tied to the bag. Long over slim, one bag, one piece of jewellery, and the Signature hoops black/gold on most days.
2. The coat over everything
The Signature wool cashmere coat in Camel is the piece the house is known for, double-faced wool and cashmere sewn without a lining, and it is meant to be the whole outfit: over the Classic cut denim full length off-white and the Classic cashmere crew knit in Black by day, over a slip dress at night. The Signature trench in Khaki does the same job from March to October.
3. One bag, one shoe
The Belted suede tote granite by day, the Mini T-Lock leather clutch in Bark at night, and the Contour naplack slingbacks in Black under both; the shoes sit on the house’s set-back heel and are made in Italy in EU 35 to 42. Two textures per outfit, leather against wool, silk against denim, and the colour kept to one accent at a time.
Sizing: Totême runs to EU sizing, listed in UK sizes at Coveti
The house cuts its tailoring and dresses on the European scale from 32 to 42, its knitwear, jersey and swim from XXS to XL, and its denim by inch waist, and states true to size on most product pages, with a note to size down on the oversized coats and knits; Coveti carries that note into the Size and Fit line of every listing and lists the ready-to-wear in UK sizes. The shoes run EU 35 to 42 with no half sizes, made in Italy on a slightly narrow last, so take the larger size on a wide foot. The rings and bracelets come in the brand’s T sizes and are listed as one size, with the size added in the order notes at checkout.
| Totême (EU) | UK | US | Italy | Letter |
|---|---|---|---|---|
| 32 | 4 | 0 | 36 | XXS |
| 34 | 6 | 2 | 38 | XS |
| 36 | 8 | 4 | 40 | S |
| 38 | 10 | 6 | 42 | M |
| 40 | 12 | 8 | 44 | L |
| 42 | 14 | 10 | 46 | XL |
This is the brand’s own size scale, read from its size-guide file, with the letter sizes aligned to the numeric ones the way the house maps them on the knitwear. The Totême size guide explains how each cut fits and the shoe size guide covers the EU 35 to 42 scale and every heel height.
Every Totême guide
Coveti’s fashion editor Gemma Deeks has written a page on every part of the house, each checked against the live catalogue on 18 September 2026: Is it a luxury brand?, How to style, Brands like Totême, The edit, Who is Totême?, History timeline, Size guide, Shoe size guide, Price guide, Where to buy, Sale, Review, Real vs fake, Materials and care, Glossary, Who wears it, vs The Row, vs Khaite, Capsule wardrobe, The Signatures, Fall winter 2026, Spring summer 2026, Coats, Scarf jackets and coats, Jackets and blazers, Shearling, Knitwear, Dresses, Trousers, Jeans and denim, Skirts, Tops and shirts, Swim and beachwear, Leather, Bag guide, T-Lock bags, Belted tote, Shoe guide, Boots, Flip flops, Sneakers, Jewellery guide, Sunglasses, Scarves, Black, Camel, beige and brown, White and ivory.
Frequently asked questions
Is Totême a luxury brand?
Yes, by fabric, make, price and stores: RWS wool, cashmere and Italian leather, a median price of $980 at Coveti, four flagships and a Paris show since 2024. It sits below The Row and Khaite on price and above the contemporary labels it is often grouped with.
Who founded Totême?
Elin Kling, the Swedish fashion journalist and stylist, and Karl Lindman, the art director, who are married. They founded the house in New York in 2014, moved it to Stockholm in 2015 and still run it: Kling designs the collections and Lindman oversees the brand identity and the stores.
Where is Totême made?
The house is designed in Stockholm and made by specialist factories in Europe and beyond; the brand states the country on the accessories, and 261 of the current bags, shoes and jewellery pieces at Coveti are made in Italy, the fine jewellery in Arezzo. Each Coveti listing carries the composition and the care line from the brand’s own page.
What is Totême known for?
The scarf jacket, the monogram silk scarf, the belted tote and the T-Lock bags, the double-faced wool coats, the classic-cut denim, the rib tank and the Signature hoops: a monochrome, well-cut wardrobe that its customers describe as quiet luxury.
Does Totême run true to size?
Yes on most pieces. The brand states true to size on the majority of its product pages and says to size down on the oversized coats and knits; the jersey and rib tanks are cut close and stretchy. Coveti lists the ready-to-wear in UK sizes and the shoes in EU 35 to 42.
How should I care for a Totême piece?
Dry clean the wool and the tailoring, hand wash the cashmere cold and dry it flat, wash the denim cold and inside out, keep the leather bags in their dust bags away from heat, and store the jewellery dry and apart. The care line on each Coveti listing is the brand’s own.