Buying Guide

Buying Guide, Fashion, What to wear

Cape Coats for Women: How to Wear a Cape and the Best to Buy

Posted by Gemma Deeks

October 23, 2026

A cape coat is an outer layer that hangs from the shoulders with slits, short sleeves and side buttons in place of full sleeves. Wear it over slim layers, with long gloves and a bag held in the hand. Max Mara makes capes in wool, cashmere, Teddy fabric and gabardine, from the Colomba wool cloak...

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Buying Guide, Fashion, Style Guides

Types of Coats: A Glossary of 21 Coat Styles for Women

Posted by Gemma Deeks

October 23, 2026

The main types of coats for women fall into four families: tailored coats (double-breasted, overcoat, pea coat, redingote), soft coats (wrap, robe, cocoon, kimono, cape), weather coats (trench, parka, puffer, duster) and textured coats (teddy, shearling, leather, tweed). Max Mara, the Italian...

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Brands we love, Buying Guide, Fashion

Women’s Wool Coats: Fabrics, Lengths, Cuts and the Best to Buy

Posted by Gemma Deeks

October 23, 2026

The best wool coat for women is made from dense, double-woven virgin wool, cut with room for a jumper, and long enough to cover your knees in a northern winter. Max Mara, the Italian house founded in 1951, builds most of its coats this way, from the pure wool robe coats of 'S Max Mara to the...

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Brands we love, Buying Guide, Fashion

The Best Camel Coats for Women: Fabrics, Cuts and Max Mara Picks

Posted by Gemma Deeks

October 23, 2026

The best camel coat for women is cut with room for knitwear, made from a dense natural fibre and dyed a warm mid-tone that flatters most skin. Max Mara, founded in Reggio Emilia in 1951, sets the benchmark. Its 101801 coat, designed by Anne-Marie Beretta in 1981, is a double-breasted camel coat...

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Brands we love, Buying Guide, Fashion

Max Mara Bags: Whitney, Pasticcino, Archetipo and Marine Compared

Posted by Gemma Deeks

October 17, 2026

The best known Max Mara bags are the Whitney Bag, created in 2015 with the Renzo Piano Building Workshop for the opening of the Whitney Museum of American Art, and the Pasticcino Bag from Weekend Max Mara. On Coveti the Pasticcino starts at $380 for a mini, the Whitney at $1,730, and the...

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Buying Guide, Fashion, How to

Max Mara Size Chart: Italian to UK and US Sizes, Coats and Shoes

Posted by Gemma Deeks

October 17, 2026

Max Mara uses Italian sizing. On the Max Mara size chart, IT 40 equals UK 8 and US 4, IT 42 equals UK 10 and US 6, and IT 44 equals UK 12 and US 8. The rule of thumb is to subtract 32 from the Italian size for UK and 36 for US. The coats are cut generously, so most women take their usual size.

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Buying Guide, Fashion, Style Guides

Max Mara Teddy Bear Coat: History, Fit, Care and Review

Posted by Gemma Deeks

October 23, 2026

The Max Mara Teddy Bear coat is an oversized double-breasted coat in a deep pile of alpaca and wool on a silk base. Creative director Ian Griffiths designed it from a 1980s archive piece, and it was first shown on the Autumn/Winter 2013 runway. It is warm, plush and casual, and on Coveti the...

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Brands we love, Buying Guide, Fashion

Which Max Mara Coat to Buy: 101801, Manuela, Ludmilla and Teddy

Posted by Gemma Deeks

October 24, 2026

The best Max Mara coat for most women is the 101801, the double-breasted camel coat in wool and cashmere that Anne-Marie Beretta designed in 1981, now sold as the Madame 101801. Choose the Manuela for a softer belted wrap in pure camel hair, the Ludmilla for cashmere, and the Teddy Bear coat for...

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Brands we love, Buying Guide, Fashion

Weekend Max Mara Explained: How It Compares With ‘S Max Mara and More

Posted by Gemma Deeks

October 17, 2026

Weekend Max Mara is the most relaxed and most affordable of the Max Mara lines, with knitwear, shirts, trousers, wool coats and the Pasticcino bag, priced on Coveti from $230 to $2,400. It sits beside the main Max Mara line, 'S Max Mara, Max Mara Studio, Max Mara Atelier and Max Mara The Cube,...

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Brands we love, Buying Guide, Fashion

Brands Like Max Mara: 12 Labels for Coats, Tailoring and Bags

Posted by Gemma Deeks

October 17, 2026

The best brands like Max Mara are Toteme, The Row, Khaite, Brunello Cucinelli and Lemaire, labels that share its focus on fine wool and cashmere, quiet colour and coats that last. For lower prices, look at The Frankie Shop and ME+EM. For bags in the same spirit as the Max Mara Whitney, try...

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Brands we love, Buying Guide, Fashion

Is Max Mara Worth It? Quality, Cost per Wear and What to Buy

Posted by Gemma Deeks

October 17, 2026

Yes, Max Mara is worth it if you buy the coats. The Icon coats are cut from pure camel hair, cashmere and wool and cashmere blends, the shapes have stayed in production for decades, and a coat worn through ten winters costs less per wear than most fast fashion. Max Mara is a genuine Italian...

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Brands we love, Buying Guide

Is Isabel Marant Worth It? What You Get for the Price

Posted by Gemma Deeks

October 14, 2026

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An honest look at Isabel Marant quality and which pieces earn their price.

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Buying Guide, Fashion

Isabel Marant Jewellery: Earrings, Bracelets and Statement Necklaces

Posted by Gemma Deeks

October 14, 2026

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Isabel Marant earrings, bracelets and necklaces, and how the T1 and T2 sizes work.

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Buying Guide, How to

Isabel Marant Belts: Studded, Western and Chain Belts, With Sizing

Posted by Gemma Deeks

October 14, 2026

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The Isabel Marant belt edit and how belt sizing in centimetres works.

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Buying Guide, Fashion

Isabel Marant Sunglasses: Cat-Eye, Aviator and Square Frames

Posted by Gemma Deeks

October 14, 2026

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Isabel Marant sunglasses by shape: cat-eye, aviator, square and oval.

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Buying Guide, Fashion

Isabel Marant Jeans and Trousers: Barrel, Boyfriend and Straight Fits

Posted by Gemma Deeks

October 23, 2026

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Isabel Marant jeans and trousers by fit, from barrel to boyfriend.

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Buying Guide, Fashion

Isabel Marant Jackets and Coats: Shearling, Leather, Denim and Tailoring

Posted by Gemma Deeks

October 23, 2026

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The Isabel Marant outerwear edit: shearling, leather, denim and tailoring.

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Isabel Marant Knitwear and Sweatshirts: Alpaca, Mohair, Jacquard and the Moby

Posted by Gemma Deeks

October 23, 2026

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Isabel Marant knits, sweatshirts and T-shirts, by yarn and by fit.

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Buying Guide, How to

Isabel Marant Dupes vs the Real Thing: How to Spot Authentic Isabel Marant

Posted by Gemma Deeks

October 14, 2026

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What separates a real Isabel Marant sneaker, boot and bag from a copy, and where to buy authentic.

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Buying Guide, How to

Isabel Marant Size Guide: French, UK and US Sizes for Clothing, Shoes and Belts

Posted by Gemma Deeks

October 14, 2026

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How Isabel Marant sizing works across clothing, shoes, belts and jewellery, with a conversion table.

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Buying Guide, Fashion

The Isabel Marant Oskan Bag: Moon, Soft Zip, Hobo and Every Version Compared

Posted by Gemma Deeks

November 7, 2026

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The Oskan family compared: Moon, Moon Pocket, Soft Zip, Soft L, Hobo and the matching small leather goods.

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Buying Guide, Fashion

Isabel Marant Bags: Oskan, Bolton, Maia, Chany and the Yenky Tote

Posted by Gemma Deeks

November 7, 2026

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Every Isabel Marant bag family explained, from the studded Oskan to the canvas Yenky tote.

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Buying Guide, Style Guides

Isabel Marant Cowboy Boots: Duerto, Denvee, Dewina and Leyane Compared

Posted by Gemma Deeks

October 14, 2026

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The Isabel Marant Western boot family compared, from the low Duerto to the 9 cm Leyane.

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Buying Guide, Fashion

Isabel Marant Boots: Western, Slouchy and Ankle Boots, Style by Style

Posted by Gemma Deeks

October 14, 2026

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The Isabel Marant boot edit: Western, slouchy, heeled and flat, with heel heights for every pair.

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