SIR the Label Ellinor Midi Dress in Light Beige
The SIR the Label Ellinor Midi Dress in Light Beige comes from SIR. (Separates, Intimates, Ready-to-wear), the Australian label founded in 2014 by Nikki Campbell and Sophie Coote. Coveti stocks it as part of our Midi Dresses edit, and every piece is checked for authenticity before it leaves us.
SIR the Label’s Ellinor Midi Dress is a midi dress in cotton. Look for the crochet midi dress and contrast binding around neckline. It comes in light beige. Made for summer weddings and long lunches.
Quick Facts
- Brand: SIR the Label, Australia, founded in 2014 by Nikki Campbell and Sophie Coote, flagship store in Bondi, Sydney
- Product: Ellinor Midi Dress in Light Beige
- Collection: Pre-Fall 2026
- Colour: Beige
- Material: Main 100% cotton. Contrast 65% viscose, 35% nylon
- Size and fit: Fits true to size, select your normal size. Offered in letter sizes. Take your usual size. The model is 178 cm tall and wears SIR size 1.
- Origin: designed in Australia
- Authenticity: 100% authentic SIR the Label, verified by Coveti
- Delivery and returns: the terms for your country are in the Coveti logistics and returns protocol

How to Wear the Ellinor Midi Dress in Light Beige
Wear the Ellinor Midi Dress with a woven bag and minimal sandals. For a different look, try flat leather sandals by day and a heel at night.
Good for summer weddings and long lunches. For more ideas, browse the full SIR the Label edit.
PRODUCT DETAILS
| Brand | SIR the Label, Australia |
| Category | Midi Dresses |
| Colour | Beige |
| Material | Main 100% cotton. Contrast 65% viscose, 35% nylon |
| Size and fit | Fits true to size, select your normal size. Offered in letter sizes. Take your usual size. The model is 178 cm tall and wears SIR size 1. |
| Care | Dry clean only, do not bleach, do not tumble dry, cool iron, cover hardware, store garment folded, do not hang. |
| Origin | designed in Australia |
| Style code | SIR-ELLINOR-MIDI-DRESS-LIGHT-BEIGE |
About SIR the Label
SIR the Label is an Australian label founded in 2014 by Nikki Campbell and Sophie Coote. The name stands for Separates, Intimates, Ready-to-wear, and the house now has a flagship in Bondi and stores in Sydney, Melbourne, Brisbane and Perth. Its look is relaxed and grown up: silk slip dresses and bias gowns, linen and cotton for summer, sharp tailoring in wool suiting, fine knits and a swimwear line built on prints that run through the whole collection. SIR designs to its own 0 to 4 sizing, which Coveti shows on the UK ladder so you can choose with confidence.
“Few labels make a midi dress feel this effortless. Wear it often.”
Gemma Deeks, Fashion Editor at Coveti
How SIR the Label Compares
Shoppers looking at SIR the Label often also consider
Posse,
Christopher Esber and
Aje from Australia, and
Toteme for the same pared back mood.
Frequently Asked Questions
Is the SIR the Label Ellinor Midi Dress in Light Beige authentic?
Yes. Every SIR the Label piece sold by Coveti is 100% authentic and is checked before dispatch.
What size should I order in the Ellinor Midi Dress in Light Beige?
SIR says it fits true to size, so order your usual size.
What is the Ellinor Midi Dress in Light Beige made of?
The Ellinor Midi Dress in Light Beige is made of Main 100% cotton. Contrast 65% viscose, 35% nylon.
How do I care for the Ellinor Midi Dress in Light Beige?
Dry clean only, do not bleach, do not tumble dry, cool iron, cover hardware, store garment folded, do not hang.
Where is SIR the Label from?
SIR the Label is an Australian label with its flagship store in Bondi, Sydney. This piece: designed in Australia.
Who founded SIR the Label?
Nikki Campbell and Sophie Coote founded SIR. in 2014. The name stands for Separates, Intimates, Ready-to-wear. The label is known for silk dresses, easy tailoring, linen and swimwear with a relaxed Australian line.
How does delivery work?
Delivery options, duties and returns depend on your country. The full terms are in the Coveti logistics and returns protocol.
More from SIR the Label at Coveti
Last updated 13-Oct-26 | Curated and authenticated by Coveti
























