Australian label / Midi Dresses
SIR the Label Estella Slip Midi Dress in Aliera Floral Blush
The SIR the Label Estella Slip Midi Dress in Aliera Floral Blush comes from SIR. (Separates, Intimates, Ready-to-wear), the Australian label founded in 2014 by Nikki Campbell and Sophie Coote. Coveti stocks it as part of our Midi Dresses edit, and every piece is checked for authenticity before it leaves us.
The SIR Estella Slip Midi Dress pairs silk viscose fabrication with a clean line. Look for the contrasted mesh along neckline and cut on bias. Shown here in aliera floral blush. Wear it for cocktails and the long table that follows.
Quick Facts
- Brand: SIR the Label, Australia, founded in 2014 by Nikki Campbell and Sophie Coote, flagship store in Bondi, Sydney
- Product: Estella Slip Midi Dress in Aliera Floral Blush
- Collection: Resort 2027
- Colour: Multicolour
- Material: Main 45% silk, 55% viscose. Contrast 95% polyester, 5% spandex. Lining 100% polyester
- Size and fit: SIR sizes 0 to 4 are shown here as UK 6 to 14 (size 0P, the petite cut, as UK 4). The model is 177 cm tall and wears SIR size 0.
- Origin: designed in Australia
- Authenticity: 100% authentic SIR the Label, verified by Coveti
- Delivery and returns: the terms for your country are in the Coveti logistics and returns protocol
How to Wear the Estella Slip Midi Dress in Aliera Floral Blush
Wear the Estella Slip Midi Dress with flat leather sandals by day and a heel at night. For a different look, try a slim belt and gold jewellery.
Good for cocktails and the long table that follows. For more ideas, browse the full SIR the Label edit.
PRODUCT DETAILS
| Brand | SIR the Label, Australia |
| Category | Midi Dresses |
| Colour | Multicolour |
| Material | Main 45% silk, 55% viscose. Contrast 95% polyester, 5% spandex. Lining 100% polyester |
| Size and fit | SIR sizes 0 to 4 are shown here as UK 6 to 14 (size 0P, the petite cut, as UK 4). The model is 177 cm tall and wears SIR size 0. |
| Care | Dry clean only, do not bleach, do not tumble dry, cool iron, cover hardware. |
| Origin | designed in Australia |
| Style code | SIR-ESTELLA-SLIP-MIDI-DRESS-ALIERA-FLORAL-BLUSH |
About SIR the Label
SIR the Label is an Australian label founded in 2014 by Nikki Campbell and Sophie Coote. The name stands for Separates, Intimates, Ready-to-wear, and the house now has a flagship in Bondi and stores in Sydney, Melbourne, Brisbane and Perth. Its look is relaxed and grown up: silk slip dresses and bias gowns, linen and cotton for summer, sharp tailoring in wool suiting, fine knits and a swimwear line built on prints that run through the whole collection. SIR designs to its own 0 to 4 sizing, which Coveti shows on the UK ladder so you can choose with confidence.
“The Estella Slip Midi Dress is the kind of midi dress I reach for again and again. Quiet, but it always looks considered.”
Gemma Deeks, Fashion Editor at Coveti
How SIR the Label Compares
Shoppers looking at SIR the Label often also consider
Posse,
Christopher Esber and
Aje from Australia, and
Toteme for the same pared back mood.
Frequently Asked Questions
Is the SIR the Label Estella Slip Midi Dress in Aliera Floral Blush authentic?
Yes. Every SIR the Label piece sold by Coveti is 100% authentic and is checked before dispatch.
What size should I order in the Estella Slip Midi Dress in Aliera Floral Blush?
Order your usual size. SIR 0 equals UK 6, SIR 1 equals UK 8, SIR 2 equals UK 10, SIR 3 equals UK 12 and SIR 4 equals UK 14.
What is the Estella Slip Midi Dress in Aliera Floral Blush made of?
The Estella Slip Midi Dress in Aliera Floral Blush is made of Main 45% silk, 55% viscose. Contrast 95% polyester, 5% spandex. Lining 100% polyester.
How do I care for the Estella Slip Midi Dress in Aliera Floral Blush?
Dry clean only, do not bleach, do not tumble dry, cool iron, cover hardware.
Where is SIR the Label from?
SIR the Label is an Australian label with its flagship store in Bondi, Sydney. This piece: designed in Australia.
Who founded SIR the Label?
Nikki Campbell and Sophie Coote founded SIR. in 2014. The name stands for Separates, Intimates, Ready-to-wear. The label is known for silk dresses, easy tailoring, linen and swimwear with a relaxed Australian line.
How does delivery work?
Delivery options, duties and returns depend on your country. The full terms are in the Coveti logistics and returns protocol.
More from SIR the Label at Coveti
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Complete the look
Last updated 13-Oct-26 | Curated and authenticated by Coveti
