Great choice. JW PEI is JW PEI is the Los Angeles fashion label founded in 2018 by Yang Pei and Stephanie Li, best known for sculptural vegan-leather bags with almost no branding, the Gabbi ruched hobo above all, and since 2024 for ready-to-wear built on corset dresses and floral appliques. Coveti carries 1083 JW PEI bag colourways from $160 to $590 and 561 pieces of clothing from $240 to $680, every one authenticated, with express shipping worldwide by DHL Express and FedEx.
What JW PEI is known for
The Gabbi, a small ruched hobo carried by Irina Shayk, Emily Ratajkowski, Hailey Bieber, Gigi Hadid and Megan Fox soon after its 2021 launch, made the brand. Around it sit the Hana tote in four sizes, the work bag that takes a 12.9-inch iPad in the medium; the Lucia, a structured top-handle bag with a detachable strap; the Joy, a nineties baguette; the Abacus, a rigid-handled mini the brand cuts in crystal for the evening; the Rowan bucket bag; and a line of animal bags, dachshunds, cats, penguins and sharks among them. Every bag is animal-free: polyurethane-based vegan leather, faux suede, canvas, denim, satin and faux straw, with part of the fabric certified as made from recycled plastic bottles; the clothing is nearly all synthetic and plant cloths, one wool-blend coat aside. The clothing, mostly dresses from the Iris, Orchid and Calla Lily floral capsules, is cut close in US sizes 2 to 10.
How to wear it
One JW PEI piece leads and everything else stays quiet. The Hana medium with tailoring for work; the Gabbi by its handle over jeans and a tee at the weekend; the Joy and a corset dress for dinner; the crystal Abacus with a gown for black tie. Match the bag to the shoe rather than to the dress, and match jewellery to the hardware, gold on most styles and silver on a few. Because the bags carry no logo they sit beside the designer pieces in a wardrobe as a choice rather than a substitute.
Sizing
JW PEI clothing is cut in American sizes and Coveti lists it on the UK ladder: US 2 is UK 6 and EU 34, US 4 is UK 8 and EU 36, US 6 is UK 10 and EU 38, US 8 is UK 12 and EU 40, US 10 is UK 14 and EU 42. Typical garment measurements across the dresses run from a bust of 82 cm, waist 66 and hips 93 at UK 6 to 100, 84 and 110 at UK 14, and the brand publishes a table for most styles, which the size guide on each product page carries. Jeans are sold on the inch waist; bags are one size, with every bag page listing width, height, depth, handle and strap drops and the largest phone it takes.
JW PEI guides
Coveti's fashion editor Gemma Deeks has written the brand up in detail: Who is JW PEI?, Is JW PEI a luxury brand?, JW PEI vegan leather explained, JW PEI reviewed, The best JW PEI bags, The Gabbi bag, The Hana tote, The Joy shoulder bag, The Lucia top-handle, The Abacus, JW PEI totes compared, Black JW PEI bags, Brown JW PEI bags, The animal bags, JW PEI dresses, Size guide, Price guide, Where to buy JW PEI, JW PEI sale, How to style JW PEI, Brands like JW PEI, JW PEI vs Polène, JW PEI vs Charles and Keith vs Coach, The 2026 edit.
Frequently asked questions
Is JW PEI a luxury brand?
No, and it does not claim to be. It is accessible luxury: sculptural, logo-free vegan-leather bags at USD 39 to USD 329 at the brand, sold through department stores such as Galeries Lafayette, La Rinascente, Fenwick, Liberty, Level Shoes and David Jones, and photographed on celebrities. At Coveti the bags run $160 to $590 with a median of $310.
Is JW PEI real leather?
No. Every JW PEI bag is vegan: a polyurethane-based vegan leather, faux suede, canvas, denim, satin and faux straw, with part of the fabric certified as made from recycled plastic bottles. It wipes clean and does not develop a patina.
Where is JW PEI from?
Los Angeles, California, where it was founded in 2018 by Yang Pei and Stephanie Li, a husband and wife. The brand describes its products as imported and does not publish a factory country.
Which JW PEI bag should I buy first?
The Gabbi in black if you want the bag the brand is known for, the Hana medium tote if you need a work bag, the Lucia if you want a classic handbag shape, the Abacus in crystal for an evening.
How does JW PEI sizing work?
US 2 to 10, which Coveti lists as UK 6 to 14 and which is EU 34 to 42. The corset dresses are cut close and non-stretch, the satins have a little stretch, and the brand publishes garment measurements per style; jeans are on the inch waist.
Does Coveti ship JW PEI worldwide?
Yes, by DHL Express and FedEx to more than a hundred countries. Most United States orders have duties covered; other regions ship Delivered Duty Unpaid. Returns are accepted within 14 days with the security tag intact, and every piece is authenticated before dispatch.
Edited by Gemma Deeks, Fashion Editor at Coveti. Prices and counts checked on 13 September 2026.. Standouts this season include Kaia Bamboo Metal Handle Handbag in White, Kaia Bamboo Metal Handle Handbag in Black, Kai Fox Shaped Top Handle Bag in Black, Juliette Key Charm East-West Shoulder Bag in Dark Brown, Juliette Faux Suede Key Charm East-West Shoulder Bag in Green Croc and Juliette Faux Suede Key Charm East-West Shoulder Bag in Burgundy. If you want one hero piece, start with Kaia Bamboo Metal Handle Handbag in White — it anchors a capsule and works across seasons.

No problem — we can source it through our Blind Network, typically in 7–14 days, and bespoke variations are available through Coveti by You.