Madeleine Simon

Madeleine Simon I sought to create a playful and effortless approach to design, that represents how women want to dress and look with room for personality, contrasts, experimentation, and nostalgia.

As a designer, my ultimate goal was to create a fashion line that embodied the playful and effortless style that many women crave. I wanted to capture a look that was both stylish and comfortable, allowing women to feel confident and comfortable in their own skin. With an emphasis on personality, contrasts, experimentation, and nostalgia, my designs offer a unique and personalized approach to fashion. I believe that fashion should be fun and enjoyable, and my collections reflect this sentiment. From bold prints to playful silhouettes, my designs are meant to inspire women to embrace their individuality and express themselves through fashion.

Madeleine Simon creates garments where our living soul thrives. Where the garment tells the world something about its inhabitant without speaking. There’s a word for it in Japanese, “yorishiro” It refers to giving a physical space for someone’s spirit to dwell in. Where the outside represents the inside.