To wear flare pants, balance the wide hem with a fitted top half: a cropped blouse, a tucked shirt, a slim knit. Then hem them for the shoes you will actually wear, so the flare skims the top of the foot and sits just off the floor. A heel lengthens the leg and a flat makes the look casual; the Zimmermann collection and the wider designer pants edit carry both fluid jersey and rigid denim versions.

To wear drop earrings, match the length of the drop to your neckline and your hair: open necklines and hair worn up suit longer drops, while high necks and loose hair suit shorter, slimmer ones. Keep the rest of your jewellery quieter so the movement of the earring does the talking. The Zimmermann Bloom and Plume drops in the designer earrings edit are good examples of both lengths.

To wear ballet flats well, match the shoe to the hem: cropped trousers, ankle length jeans and midi skirts show the low vamp of a ballerina best, while a long flare hides it. Keep one element of the outfit structured, like a tailored jacket, a crisp shirt, a defined waist, so the flat reads polished rather than sleepy. Start with a rounded toe in black, gold and soft neutrals from the Zimmermann designer edit and the wider designer flats collection, and build from there.

To wear a lace skirt, pair it with a plain, close fitting top in a solid colour, wear a slip underneath when the lace is unlined, and choose shoes that match the mood: flats and sneakers by day, slim heeled sandals at night. The lace is the statement, so let everything around it stay smooth and simple. The Zimmermann Resort 2027 collection is full of examples across its designer midi skirts.

To wear a cuff bracelet, slide it on sideways through the narrow part of your wrist and let it rest just above the wrist bone, snug enough not to spin but loose enough to move. Wear it on the wrist without your watch for a clean look, and pair it with short sleeves, bare arms and sheer fabrics that let it show. A sculptural gold cuff like the Zimmermann Plume in the designer bracelets edit is strong enough to wear on its own.

To tie a silk neck scarf, fold it lengthwise into a narrow band, drape it around your neck with one end a little longer, then finish with a knot that suits your neckline: a side knot for an open collar, a bow for a blouse, a loop knot for a coat. A long, skinny silk scarf is the easiest to tie because the extra length lets you wrap twice and double knot, which is what keeps silk in place. The Zimmermann printed silk neck scarf, at 180 by 18 cm, is a good example, and you will find more shapes in the designer scarves edit.

To style strappy heels, let the straps show: pair them with hems that stop above the ankle bone, and hem full length pieces so they skim the floor with only the toe on view. Black strappy sandals work with nearly every colour and fabric, while a red pair becomes the focal point of a neutral outfit. The Zimmermann pairs in the designer sandals edit sit on an 85mm heel, a height that carries you from a long lunch into dinner.

To style red heels, treat them as the one accent in an outfit built from neutrals such as chocolate, cream, navy, olive and denim, and keep other red pieces to a minimum. A red heel works with jeans, tailoring and dresses alike, as long as everything else stays quieter. The Zimmermann Resort 2027 collection shows how in its edit of designer sandals.

To style Bermuda shorts, treat them like tailored trousers that happen to stop just above the knee: pair them with a fitted top, a jacket with structure and a shoe that shows some foot, such as a ballet flat, a slim sandal, a loafer. Keep the waist high and the top half neat, and the length reads deliberate rather than casual. The Zimmermann ready to wear edit and our wider designer shorts collection are the places to start.

To style an asymmetric skirt, keep the top fitted and short enough to show the angled line, then choose a shoe that sits clear of the longest point of the hem. The skirt already creates movement, so a cropped top, a tucked shirt and simple jewellery let the asymmetry read cleanly. The Zimmermann Resort 2027 collection offers a clear example in its designer maxi skirts.

To style a sheer shirt, decide first what goes underneath: a slip, a camisole, a bralette, a fitted bodysuit. Then let the rest of the outfit be solid and structured, such as tailored trousers, a midi skirt, a jacket, so the transparency feels intentional. Silk organza holds its shape better than soft chiffon, which is why it works from office to evening; find both in the Zimmermann ready to wear edit and our designer shirts collection.

The best brown dress outfit pairs the dress with warm metallics, cream, blush, olive and soft blue, then finishes with gold jewellery and shoes in a tone lighter than the dress. Treat chocolate brown the way you would treat black: a deep, quiet base that lets one accent colour do the talking. For a worked example, the Zimmermann Resort 2027 Clash capsule puts chocolate at the centre of its designer maxi dresses.

An off the shoulder dress depends on fit at the bodice. Here is how to choose, wear and size one, with the Markarian Amina and Clover styles at Coveti.

A sequin midi skirt is the most versatile piece of party clothing you can own. Here is how to wear the new Markarian Mirage and Savannah skirts from day to night.