Brands Like Versace: 12 Houses With the Same Glamour

The best brands like Versace are the houses that treat glamour as the point: Dolce & Gabbana, Schiaparelli, Alaïa, Alexander McQueen and David Koma lead our list of twelve. Each is stocked at Coveti beside our Versace edit. Compare them across evening gowns, and see our answer to is Versace a luxury brand first.

Key facts

• Versace was founded in Milan in 1978 by Gianni Versace.
• Its codes are the Medusa head (trademark since around 1993), the Greca key border and the 1991 Barocco print.
• Pieter Mulier, creative director of Alaïa from 2021 to 2026, became Versace’s chief creative officer on 1 July 2026.
• Coveti stocks twelve houses that share Versace’s appetite for evening glamour.
• Versace at Coveti runs from USD 310 to USD 30,270, with a median of USD 1,660 (October 2026).

What makes a brand like Versace?

Versace has a clear signature. The cut is close to the body, gold is used as a colour, and the hardware carries a symbol: the Medusa, framed by the Greca key. Gianni Versace built the look in Milan from 1978, and his sister Donatella refined it over nearly 28 years as creative director.

So a brand like Versace needs at least one of those instincts. It might share the body-conscious cut. It might share the love of gold and print, and the sense that an evening dress should make an entrance. None of the twelve below is a copy. Each one differs from Versace in a way worth knowing before you buy.

Italian glamour: brands closest to Versace

• Dolce & Gabbana: the nearest Italian peer for print and gold, with a more romantic, lace-and-florals mood than Versace’s classical one.
• La DoubleJ: Milanese print in the same joyful spirit, though the shapes are easier and more daywear-led than Versace’s evening cut.

If print is what draws you to Versace, read our Versace prints guide before you compare.

Body-conscious evening: brands like Versace for dresses

• Alaïa: sculpted knits that cling as closely as Versace, but in a quieter palette with far less logo.
• David Koma: sharp, sexy eveningwear with sculptural detail, more architectural than Versace’s draped jersey.
• Alessandra Rich: 1980s glamour with polka dots and crystal, which is more ladylike than Versace’s bravado.
• Magda Butrym: body-skimming dresses with rose corsages, softer and more romantic than Versace’s gold.

The Alaïa link matters more than ever. Pieter Mulier led that house from 2021 to 2026 before joining Versace, as our explainer on who owns Versace sets out.

Couture drama: brands like Versace for the red carpet

• Schiaparelli: gold and drama to match Versace, but surreal and sculptural where Versace is sensual.
• Elie Saab: embroidered, embellished gowns with a more fluid and feminine line than Versace’s structure.
• Zuhair Murad: crystal and sheer layers for big nights, more fairytale than Versace’s rock-star edge.

Dark edge: brands like Versace with attitude

• Saint Laurent: nocturnal and sharply tailored, trading Versace’s gold for black.
• Alexander McQueen: precise tailoring with a darker, more romantic edge than Versace’s sunlit glamour.
• The Attico: party pieces with a 1990s nightlife attitude, younger and cooler than Versace.

For shoes in the same spirit, compare our Versace shoes guide with the wider edit of designer heels. Every Versace piece we sell is 100% authentic, verified by Coveti, and designed in Milan.

Shop the edit

1. Draped Silk Crêpe Jersey Midi Dress in Red, USD 8,010. Red, draped and close-cut; the Versace line at its most direct.
2. Metal Mesh Gown in Silver, USD 19,160. Liquid silver for a red-carpet night.
3. Silk-Chiffon Draped Midi Dress in Lime, USD 11,190. A bold colour for a summer wedding; wear it with gold sandals.
4. Medusa ’95 Embellished Satin Sandals 115 mm in Black and Gold, USD 1,520. A high evening sandal that finishes any gown.
5. La Medusa Metal Mesh Clutch in Gold, Ref. 1E56V, USD 3,120. Gold mesh that pairs with black and with silver.
6. Bright Medusa Crystal Choker in Gold, USD 2,490. Wear it with a strapless neckline and nothing else.

Frequently asked questions

What brands are similar to Versace?

For Italian print and gold, look at Dolce & Gabbana and La DoubleJ. For body-conscious evening, try Alaïa and David Koma, plus Alessandra Rich and Magda Butrym. Schiaparelli, Elie Saab and Zuhair Murad bring red-carpet drama. Saint Laurent, Alexander McQueen and The Attico add a darker edge. All twelve are stocked at Coveti and share Versace’s taste for glamour, gold and evening dressing.

Which brand is closest to Versace?

Dolce & Gabbana is the closest peer in our edit. Both are Italian luxury houses that love print, gold and evening drama. The difference is mood: Dolce & Gabbana feels more romantic, while Versace draws on Greek myth through its Medusa head and Greca key border.

Is Alaïa similar to Versace?

In cut, yes. Alaïa shares Versace’s close, body-conscious silhouette, though it uses far less logo and a quieter palette. The link is now personal too: Pieter Mulier was creative director of Alaïa from 2021 to 2026 and became Versace’s chief creative officer on 1 July 2026.

What is a cheaper alternative to Versace?

We do not rank these houses by price, because ranges vary so widely by category. A practical way into Versace itself is accessories: at Coveti, Versace silk pocket squares start at USD 310 and sunglasses at USD 420, against a median of USD 1,660 across the edit.

Does Coveti sell Versace and its peers?

Yes. Coveti stocks 1,107 women’s Versace pieces alongside the twelve peer houses in this guide, each with its own brand page. Every Versace piece is 100% authentic, verified by Coveti, and we ship worldwide, with most regions Delivered Duty Unpaid.