Is Casablanca Worth It? Price, Quality and What You Are Paying For
Is Casablanca Worth It? Price, Quality and What You Are Paying For
The short answer. For the silk, yes. Casablanca’s silk shirts are Italian silk twill printed with artworks painted for each collection, and they are the pieces that hold their appeal. The leather bags are made in Italy and the sneakers in Portugal. The logo t-shirts are the weakest value for money and the most copied, so buy those from an authorised stockist.
“Is it worth it?” is a fair question to ask of any label that charges silk-shirt prices for a print. Here is an honest breakdown of Casablanca, category by category, based on the materials, where each piece is made and how it wears.
What Casablanca costs at Coveti
| Category | Typical price at Coveti | Made in |
|---|---|---|
| Silk shirts | about $1,500 to $1,650 | Italy |
| Silk shorts and trousers | about $1,290 to $1,740 | Italy |
| T-shirts and tanks | about $370 to $560 | Portugal |
| Knit polos and track jackets | about $840 to $1,500 | China and Portugal |
| Sneakers | about $770 to $940 | Portugal |
| Leather bags | about $1,070 to $3,630 | Italy |
| Sunglasses | about $620 to $670 | Japan |
| Jewellery | about $370 to $650 | Thailand and China |
Prices in US dollars at Coveti, October 2026, including worldwide delivery options.
Where the value is: the silk
A Casablanca silk shirt is 100% silk twill made in Italy, printed with an artwork the house paints for that collection. You are paying for the print as much as the cloth, and the print is the reason to buy one. The shirts are relaxed and forgiving, they come with matching shorts and trousers, and they are the Casablanca pieces people keep. Start with the Multicolour Aloha Short Sleeve Silk Shirt and read our silk shirts guide first.
Good value: bags, sneakers and eyewear
The leather bags, such as the Brown Biker Bag, are Italian leather made in Italy, supplied with a gift box, a dust bag and a product handbook. The sneakers are made in Portugal in leather and textile, and they are the easiest way to wear the house every day; see the sneakers guide. The sunglasses are made in Japan with full UV protection.
Weaker value: the logo tees
A Casablanca t-shirt is a well-made cotton tee from Portugal with a strong print, but you are mostly paying for the graphic. It is also the most copied piece, so a “bargain” is usually a fake. If you want one, buy it from an authorised stockist and check our fake versus real guide.
Who is behind it
Casablanca was founded in Paris in 2018 by Charaf Tajer, who co-founded the Parisian label Pigalle before it. He was one of the eight finalists for the 2020 LVMH Prize, which was shared equally among all finalists that year after the final was cancelled, and a finalist for the International Woolmark Prize and the ANDAM Grand Prix in 2021. Our profile of the house has the full story.
How it compares
If you are weighing Casablanca against Jacquemus, Dries Van Noten and Zimmermann, our brands like Casablanca guide compares them on print, cut and price.
My verdict
Buy the silk and buy one great accessory. A silk set and a Biker bag will outlast three logo tees, in wear and in how often you reach for them. If you are new to the house, the Autumn Winter 2026 edit is a good place to start, and the size guide will save you a return.
Frequently asked questions
Is Casablanca a luxury brand?
Yes. Casablanca is a Paris luxury house founded in 2018 by Charaf Tajer, known for Italian silk shirts printed with artworks painted for each collection.
Why is Casablanca so expensive?
Casablanca silk shirts use 100% silk twill made in Italy, printed with artworks the house paints for each season, and its leather bags are made in Italy. You pay for the cloth, the making and the original prints.
How much is a Casablanca silk shirt?
At Coveti, Casablanca silk shirts cost about $1,500 to $1,650 in October 2026.
Where is Casablanca made?
It depends on the piece: silk and leather bags are made in Italy, t-shirts and sneakers in Portugal, sunglasses in Japan, and some knitwear and jewellery in China and Thailand.
What is the best Casablanca piece to buy first?
A silk shirt, ideally with its matching shorts. It is the piece the house is known for and the one that holds its appeal longest.
More Casablanca guides
- Casablanca Size Guide
- Casablanca Sneakers
- Casablanca Bags
- Casablanca Sunglasses
- Casablanca Swimwear
- What Is Casablanca Tennis Club? The Motif Behind the Brand
- Casablanca Jewellery
- Casablanca Caps and Hats
- Casablanca Silk Shirts
- Casablanca Autumn Winter 2026
- Casablanca Activewear
- Who is Casablanca?
- How to spot fake Casablanca
- Brands like Casablanca
By Gemma Deeks, Fashion Editor at Coveti. Updated October 2026.
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